Nine times out of ten, new sellers tell Matt they want eBay to be the full-time job. Work for yourself. Own your time.
The median Australian wage he used in the video is about $90,000 a year (the average gets pulled up by high earners; the median is the number most people actually live on). That is profit, not revenue.
Here is the one-person, garage-scale plan from the goal planner with those inputs.
The full-time plan at 40% margin
Assumptions Matt used:
- Profit goal: $90,000 a year
- Profit margin: 40% (high-end typical; most efficient stores sit 30β40%)
- Average sale price: $50
- Sell-through: 90% over 90 days
- No team, no warehouse. A 5x3 single-car garage.
That plan needs:
- $225,000 in eBay sales per year
- 4,500 items at $50
- 13 sales a day, or 87 a week, or 375 a month
- About $600 of sales per day, $18,750 per month
- $685 of asking price listed every day, including weekends, or about $4,800β$5,000 a week
- Roughly 96 products a week if they really are $50 items
That is the version where the metrics on the left stay ideal. Move them and the listing quota blows out.