Comparison

Flippedit vs Seller Hub: different jobs, not a cage match

Seller Hub is eBay's free toolkit for listing and fulfilling. Flippedit is for sellers who need true profit and business visibility that Seller Hub was never built to own. Most people use both.

7-day free trial · Cancel anytime · Connects via the official eBay API

The short version

We are not trying to replace Seller Hub. Flippedit connects via eBay's official API and sits next to it. Seller Hub runs the selling, Flippedit runs the business.

Keep Seller Hub

It wins at day-to-day selling

  • Create and edit listings
  • Process orders and shipping
  • Message buyers and manage returns
  • Use eBay promotions and store settings

Add Flippedit

It wins at the business layer

  • Know what you actually kept after every fee and cost
  • Stop rebuilding profit from reports and spreadsheets
  • See which inventory is burning capital
  • Track goals and pull cleaner numbers at tax time

Side by side

TopicSeller HubFlippedit
What it iseBay's free control centre for listings, orders, messages, and store toolsThird-party app for true profit, inventory health, goals, and cleaner books
CostIncluded with selling on eBayPaid plans (Lite manual, Pro automated). 7-day trial on both
Listing & fulfilmentCreate listings, manage orders, ship, answer buyersNot a listing editor. You still list and ship in eBay / Seller Hub
True per-item profitShows sale price and some fee context; COGS and full cost picture are on youSale price minus fees, shipping, COGS, refunds, and promoted listing costs
Fees & costsFee information lives in eBay reports and order viewsPro pulls fees daily via the official eBay API and pairs them with your costs
Stale inventoryYou can sort and filter; no dedicated “capital trapped” profit viewMonitors stale listings and auto ends & relists them with Sell Similar
Goals & store healthTraffic and performance tools focused on eBay metricsProfit goals, sell-through style health signals, and business-facing dashboards
Tax / P&LDownload reports and rebuild in a spreadsheet or accountant toolYear-round records plus accountant-ready P&L summaries
Other marketplaceseBay onlyLog Facebook Marketplace, flea markets, and one-off sales alongside eBay
MobileeBay / Seller Hub apps for selling workflowsNative Flippedit apps for profit, purchases, and store numbers on the go

How they work together

Step 1

Sell in Seller Hub

Keep listing, shipping, and messaging exactly where you do it today. Nothing about your selling workflow changes.

Step 2

Flippedit syncs daily

Sales, fees, shipping, and promoted listing costs flow in automatically via the official eBay API. You add COGS once.

Step 3

Run the business side

True profit per item, stale stock flagged and auto-relisted, goals tracked, and accountant-ready numbers at tax time.

Who should skip Flippedit

If you sell a handful of items a year and never care about true margin, Seller Hub alone may be enough. If spreadsheets already feel painful, or you cannot answer “what did I actually make last month?”, that is the problem we built for.

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Common questions

Does Flippedit replace eBay Seller Hub?

No. Seller Hub stays your home for creating listings, processing orders, shipping, and messaging buyers. Flippedit sits next to it and handles the business layer: true per-item profit after fees and COGS, stale inventory, goals, and tax-ready records.

Is Flippedit made by eBay?

No. Flippedit is an independent app that connects to your eBay account through eBay's official API. You authorise the connection through eBay's own consent flow and can revoke it any time.

Why isn't Seller Hub's sales data enough to know my profit?

Seller Hub knows what you sold and what eBay charged, but it doesn't know what you paid for the item, your packaging and shipping costs, or your off-eBay sales. Without cost of goods, a sales report can't tell you what you actually kept.

Will Flippedit change or end my listings?

Only if you turn on stale-listing automation, which ends listings that have gone quiet and relists them with eBay's Sell Similar. Everything else is read-only: Flippedit pulls your sales and fee data, it doesn't edit your listings.

Do I have to enter every sale manually?

No. On the Pro plan your eBay sales, fees, and shipping costs sync automatically every day. You add your cost of goods, and Flippedit does the rest. Manual entry is only for off-eBay sales like Facebook Marketplace or flea markets.

Run your eBay business with numbers you can trust

Connect eBay, add your costs, and see what you kept — per item, every day.

Free trial · Cancel anytime